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The Online Journal of Distance Learning Administration is a peer-reviewed electronic journal offered free each quarter over the World Wide Web. The journal welcomes manuscripts based on original work of practitioners and researchers with specific focus or implications for the management of distance education programs. Click here to access our readership stats. |
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Distance Learning Administration 2012
June3-6, 2012
Jekyll Island Club Hotel in Jekyll Island, Georgia
Distance Education
Certificate Program
Registration Begins
April, 2012
Registration Deadline
July 23, 2012
Online program Begins
July 30, 2012
Distance Education
Certified Trainer Program
Registration Begins
April, 2012
Registration Deadline
July 16, 2012
Online program Begins
July 23, 2012
Advanced Technologies for Distance Education Certificate Program
Current Session begins March 12th
Registration Begins
May, 2012
Registration Deadline
August 6, 2012
Online Program Begins
August 13, 2012
Thanks to the
University of West Georgia
for providing this webspace
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Editor-in-Chief
Dr. Melanie Clay
University of West Georgia
Melly's DLA Blog
Executive Editor
Dr. Donald Wagner
University of West Georgia
Managing Editor
Ms. Dawn Senfeld
University of West Georgia
Associate Editor
Ms. Robin Stewart
University of West Georgia
Editorial Board
Dr. Mac Adkins
Troy University
David Babb
Georgia Perimeter College Online
Dr. R.-L. Etienne Barnett
University Provost and Executive Vice President
University of Atlanta
Dr. Michael Beaudoin
University of New England
Dr. Elizabeth Bennett
University of West Georgia
Mr. R. Thomas Berner
Pennsylvania State University
Dr. Kris Biesinger
Board of Regents of the University System of Georgia
Dr. Beverly L. Bower
Florida State University
Erik Burns
The College of St. Scholastica
Dr. W. Dean Care
University of Manitoba
Dr. Jason G. Caudill
Carson-Newman College
Mr. Matthew N. Clay
University of West Georgia
Dr. Sherry A. Clouser
University of Georgia
Dr. Ken Corley
Appalachian State University
Dr. Micheal Crafton
Clayton State University
Dr. Muhammet Demirbilek
Suleyman Demirel University, Turkey
Dr. Robert N. Diotalevi
Florida Gulf Coast University
Bruce Doney
Mercer University
Ms. Beth Evans
College Library of the City University of New York
Dr. Catherine L. Finnegan Advanced Learning Technologies,
Board of Regents of the University System of Georgia
Dr. Larry V. Flegle
American Military University
Tanacha Gaines
University of West Georgia
Dr. Katy Herbold
Southern Utah University
Mrs. Laurie G. Hillstock
Virginia Tech
Mrs. Cathy Hochanadel
Kaplan University
Dr. Genell Hooper Harris
Southern Utah University
Dr. Scott L. Howell
Brigham Young University
Dr. Jason B. Huett
University of West Georgia
Dr. Thomas J. Hynes
Clayton State University
Dr. Nataliya V. Ivankova
University of Alabama at Birmingham
Dr. Sallie J. Johnson
USAF Air University, Air Command and Staff College
Dr. Harold J. Kearsley
Norwich University
Dr. John J. Ketterer
Jacksonville State University
Dr. James W. King
University of Nebraska-Lincoln
Dr. Sally Kuhlenschmidt
Western Kentucky University
Ms. Elizabeth D. Larzelere M.S.
New York Chiropractic College
Dr. Andrew Leavitt
North Georgia College & State University
Ms. Nancy Lee
University of Nevada
Dr. Elke M. Leeds
Kennesaw State University
Christopher Mathews-Smith M.A.
Georgia Perimeter College Online
Dr. Barbara K. McKenzie
University of West Georgia
Dr. Jennifer McLean
Pennsylvania College of Technology
COL Philip A. McNair (USA, ret.)
American Public University System
Dr. Marc D. Miller
Augusta State University
Dr. Nancy Griffin Mims, Ed.D.
University of West Georgia
Dr. Mary Jo Muratore University of Missouri - Columbia
Dr. Abbot L. Packard
University of West Georgia
Dr. Angie Parker
Northcentral University
Dr. Shawn M. Quilter
Eastern Michigan University
Dr. M. D. Roblyer
University of Tennessee-Chattanooga
Dr. Ravic P. Ringlaben
University of West Georgia
Dr. Michael Rogers
Advanced Learning Technologies,
Board of Regents of the
University System of Georgia
Dr. Peter J. Shapiro
Director of Creative Learning Services
Florida State College at Jacksonville
Dr. LeAnn McKinzie Thomason
Brownsville, Texas
Mitzi P. Trahan, Ph.D.
University of Louisiana at Lafayette
Dr. Thomas J. Tobin
DeVry University
Dr. Joann Kroll Wheeler
Texas A & M University
Past OJDLA Editors
Dr. Stephen J. Anspacher
The New School
Ms. Diane M. Burnette
University of Georgia
Dr. Michael Beaudoin
University of New England
Dr. Elizabeth Bennett
University of West Georgia
Janet Gubbins
University of West Georgia
Ms. Tammy Hamm-Ronsisvalle
Synergy Plus Inc.
Dr. Cher C. Hendricks
University of West Georgia
Rayma Harchar, Ed. D.
University of Louisiana at Lafayette
Dr. Kathleen A. Kraus
State University of New York at New Paltz
Dr. Dwight Laws
Brigham Young University
Dr. George E. Marsh II
The University of Alabama
Dr. Paul F. Merrill
Brigham Young University
Anna Obedkova
University of West Georgia
Mr. Bob Reese
Reese Consulting Associates, Inc.
Mr. Timothy W. Seid
Earlham School of Religion
Dr. Barbara L. Watkins
University of Kansas
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Theory to Practice: Implementation and Initial Impact of an Online Doctoral Program
Swapna Kumar |
Kara Dawson |
by Swapna Kumar Ed.D.
Kara Dawson Ph.D.
This article describes successes and challenges of the first implementation of an online Ed.D. program that impacted students’ professional growth and practice. Based on an analysis of student survey comments, student interviews, and faculty interviews at the end of the first year, program improvements were made for future cohorts. Lessons learned and best practices shared in this article will be useful to other institutions embarking on and engaged in online programs and professional practice degrees.

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An Analysis of Organizational Approaches to Online Course Structures
Cheng-Yuan Lee, Jeremy Dickerson, Joe Winslow |
by Dr. Cheng-Yuan Lee
Dr. Jeremy Dickerson
Dr. Joe Winslow
The structure of an online course, including the navigational interface, visual design of materials and information, as well as the communication tools to facilitate learning, can affect students, instructors, programs and educational organizations in various ways. This paper examines online course structural issues derived from previous research as well as the authors’ collective experiences as instructors, instructional designers, and online learners at multiple universities. Three organizational philosophies of online course structure are analyzed, and ten key components for developing a well-organized online course are presented based on established design principles. This information is intended to help emerging online instructors understand their own organizational culture and to develop a more standardized approach to online course design.

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Distance Education Enrollment is Associated with Greater Academic Progress Among First Generation Low-Income Undergraduate Students in the US in 2008
Manuel Pontes, Nancy Pontes |
by Manuel Pontes
Nancy Pontes
First Generation undergraduate students from low-income households (FGLI students) continue to have substantially higher dropout rates than non first generation students or students from more affluent households despite numerous efforts over many decades to improve graduation rates among this group of students. The purpose of this research is to determine whether FGLI students in the US who enroll in distance education classes are likely to make greater academic progress (more likely to be enrolled for the entire academic year and more likely to be enrolled full time during the academic year) than FGLI students who enroll in face-to-face classes exclusively. For this research, we used data from the National Postsecondary Student Aid Survey (NPSAS) conducted in 2008. The NPSAS 2008 used a complex survey design to collect data from a nationally representative sample of about 113,500 postsecondary undergraduate students in the US. The results of this study show that FGLI students who enrolled in distance education were significantly less likely to have an enrollment gap in 2008 than FGLI students who did not enroll in any distance education class. Indeed, the negative association between distance education enrollment and the likelihood of an enrollment gap was significantly greater among FGLI students than among non-FGLI students. Distance education enrollment was also associated with a greater likelihood of full-time enrollment in 2008, among both FGLI students and non-FGLI students. These results, from a large nationally representative sample, suggest that providing FGLI students with greater access to distance education classes may increase degree progress rates and degree completion rates.

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Electronic Media: A Motivational Strategy for Student Success
Laurie Millam, Dora Finamore, Aaron Hochanadel, Cathy Hochanadel, Michelle Reinhardt |
by Laurie Millam
Dora Finamore
Aaron Hochanadel
Cathy Hochanadel
Michelle Reinhardt
Motivation, engagement, goal attainment and effective interaction are essential components for college students to be successful in the online educational environment. The popularity and influx of electronic media applications has allowed educators the opportunity to incorporate social media (Facebook, Twitter), and volitional messages (Simple Truths, Animoto) in order to enhance the online student learning experience. As a result, student-teacher interaction can be more personal, satisfying, and relevant to students’ efforts in meeting their academic needs. Research has shown that students who are motivated, engaged, and interactive are more likely to be successful in an online classroom. However, exactly how motivational strategies work and which specific ones are effective is still an area of uncertainty. This report presents a review of recent literature and trends in order to determine the impact of various electronic media as a motivational strategy geared towards promoting student success in undergraduate online college courses. The researchers for this study will review various targeted electronic media applications as motivational strategies based on Keller’s ARCS Motivational Model (Attention, Relevance, Confidence and Satisfaction) and volition in an online environment and how these strategies can impact student success. Kuhl (1987) added the fifth component, volition, to the integrated theory. Volition or self-regulatory strategies are used by students to overcome obstacles that may impede success attainment. Kuhl defined volition as a “mediating factor that energizes the maintenance and enactment of intended actions” (1987, p. 90).

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Marketing for A Web-Based Master's Degree Program in Light of Marketing Mix Model
Cheng-Chang (Sam) Pan |
by Cheng-Chang (Sam) Pan
The marketing mix model was applied with a focus on Web media to re-strategize a Web-based Master’s program in a southern state university in U.S. The program’s existing marketing strategy was examined using the four components of the model: product, price, place, and promotion, in hopes to repackage the program (product) to prospective students (customers) and to offset the impact of dissolved partnership with its state-funded coordinating body, which carried a stronger brand image than the university where the program was housed. Challenges and recommendations were addressed.

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Attitudes of Prospective Human Resource Personnel towards Distance Learning Degrees

I. Bola Udegbe |
by I. Bola Udegbe, Ph.D
This study investigated the attitudes of Prospective Human Resource Personnel toward degrees obtained by distance learning in comparison to those obtained through conventional degree program. Using a cross-sectional survey design, a total of 215 postgraduate students who had been or had potential to be involved in the hiring process in their organizations participated in this study. Research findings showed less favorable attitudes to degrees obtained via distance learning. Results also showed significant differences in perceived employment utility between comparable degrees obtained via distance learning and those obtained via conventional degree program. Gender, work experience, age and knowing distance learning graduates did not have significant effects on respondents’ attitudes. Type of education (HND vs B.Sc) however had a significant effect on perceived utility of degree for gaining employment and achieving success on the job.
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Hello Readers:
Today is one of those perfect spring days in Georgia. It's in the low
80s, the flowers seem to be popping out by the minute, and the sun beckons me to enjoy this edition of the journal outside on my laptop.
Now, if we can just keep the spring tornadoes at bay. One of our
articles, "An Analysis of Organizational Approaches to Online Course
Structures," by Lee, Dickerson, and Winslow, is very timely as online
education has reached the perfect storm of growth, validation, and
increased accountability. While I was once a strong advocate for near
complete academic freedom in the development of online courses, such an
approach is less practical these days. By implementing at least the most
basic of quality standards, we are assured a more streamlined
administrative structure, a more positive experience for students, and
the meeting of several important accreditation standards. I am still
uncertain as to how formalized peer review processes should be (I think
simplicity is better), but this article provides an excellent review of
various paths and considerations. Have a wonderful spring, and I hope to
see many of you at our DLA Conference at Jekyll Island in June.
Peace to all,
Melanie N. Clay, Ph.D.
March 15, 2012
812,111
Visitors since March 1, 1998
To be notified of future publications contact the UWG
Distance & Distributed Education Center
Last modified:March 15, 2012 |
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